Course details

Course description:

This course is designed exclusively for Spryker Solution Partners that want to sell Spryker effectively. It will introduce you to how we see the world of (e)Commerce evolving, how Spryker is to be positioned and what problems the customer can solve with Spryker.


Format: Online course                         Price: €1.000 excl. VAT per person     

Accreditation: Certification Exam        Language: English, partially in German                              


Target audience: Sales and Pre Sales Managers, Director Sales, Sales Development Representatives and anyone willing to know how to sell Spryker efficiently

Duration: 8 hours of studying during 2 weeks 


What will you be able to do after the course?

  • You will be able to recognize common IT challenges and know how Spryker can help

  • You will be able to tell customers the Spryker story

  • You will be able to list Spryker key values and name main features of Spryker products

  • You will be able to define Spryker USP (Unique Selling Proposition)

  • You will be able to work with different buyer personas

  • … and many more


Prerequisites:

  • Be a Spryker Solution Partner

  • Experience in Sales

  • Common knowledge about developments in the ecommerce and tech market


What will you get after completing the course?

The next step is to register for the exam, if you pass - you will be awarded the Spryker Partner Sales Certificate valid for 1 year.

Course curriculum

  • 01

    Welcome to the Spryker Partner Sales Training

    • Welcome to the Spryker Partner Sales Training

  • 02

    Module 1. What is Spryker

    • Module overview: What is Spryker

    • Lesson 1. Why Was Spryker Founded?

    • Lesson 2. Spryker Story

  • 03

    Module 2. E-commerce Challenges

    • Module overview: E-commerce Challenges

    • Lesson 1. Webinar "Innovate or Die"

    • Lesson 2. {GER with English subtitles} 10 Best Practices how (not) to Build a Commercial Project

  • 04

    Module 3. The Spryker Basics

    • Module overview: The Spryker Basics

    • Lesson 1. Spryker - Brief Overview

  • 05

    Quiz 1. Test Your Knowledge

    • Test Your Knowledge

  • 06

    Module 4. Spryker Dive In

    • Module overview: Spryker Dive In

    • Lesson 1. Spryker Company. Recap

    • Quiz 2. Test Your Knowledge

    • Lesson 2. E-commerce challenges. Recap

    • Lesson 3. Change, Speed and the MVP

    • Quiz 3. Test Your Knowledge

    • Lesson 4. Digital Transformation

    • Quiz 4. Test Your Knowledge

    • Lesson 5. Tell me more about the Spryker System

    • Lesson 6. Introduction to Spryker OS

    • Quiz 5. Test Your Knowledge

    • Lesson 7. Increase Productivity with Spryker OS

    • Quiz 6. Test Your Knowledge

    • Lesson 8. What Makes Spryker Unique

    • Quiz 7. Test Your Knowledge

  • 07

    Module 5. Spryker Brings Value. Customer KPIs

    • Module overview: Spryker Brings Value. Customer KPIs

    • Lesson 1. {GER with English subtitles} What problems does a Spryker Commerse OS solve?

    • Lesson 2. {GER with English subtitles} How does Spryker help companies to reach their goals?

    • Lesson 3. {GER with English subtitles} How does Spryker help customers during the transformation?

    • Lesson 4. {GER with English subtitles} How does Spryker help companies?

    • Lesson 5. {GER with English subtitles} How does Spryker help customers to have a better ROI?

    • Quiz 8. Test Your Knowledge

  • 08

    Module 6. Spryker Products and Technology

    • Module overview: Spryker Products and Technology

    • Lesson 1. Spryker Products Overview

    • Lesson 2. Spryker Cloud Commerce OS

    • Lesson 3. B2C Suite walk-through

    • Lesson 4. B2B Suite walk-through

    • Lesson 5. Spryker Marketplace

    • Lesson 6. Spryker Glue API

    • Lesson 7. Spryker Demo Cases

    • Lesson 8. Product Information System in Spryker B2C Demoshop

    • Lesson 9. Spryker Features. Quotation and Offer Management

    • Lesson 10. Spryker Features. Configurable bundles

  • 09

    Module 7. Why Do Customers Choose Spryker

    • Module overview: Why Do Customers Choose Spryker

    • Lesson 1. Six Reasons to Opt for Spryker

    • Lesson 2. Spryker Custom Software vs. Standard Software

    • Quiz 9. Test Your Knowledge

    • Lesson 3. How Does Spryker Make Replatforming Easy

    • Lesson 4. Customer Centricity Matters

    • Lesson 5. Modularity Approach

    • Lesson 6. Spryker Middleware

  • 10

    Module 8. Why Does the Herd of Antelopes Win

    • Module overview: Why Does the Herd of Antelopes Win

    • Lesson 1. Spryker Competitive Analysis

    • Lesson 2. Magento Migration Guide

  • 11

    Module 9. Customer's Voice. Case Studies

    • Module overview: Customer's Voice. Case Studies

    • Lesson 1. Customer Stories. Part 1

    • Lesson 2. Customer Stories. Part 2

    • Lesson 3. Customer Stories. Part 3

    • Lesson 4. Customer Stories. Part 4

    • Lesson 5. Customer Success in Spryker

    • Lesson 6. Testimonials

  • 12

    Module 10. How-To Sell

    • Module overview: How-To Sell

    • Lesson 1. Spryker Unique Selling Proposition

    • Lesson 2. Spryker Personas by Job Roles

    • Lesson 3. How to Sell to Different Functions

    • Lesson 4. {ENG, GER} How to Communicate the Spryker Solution Benefits

    • Lesson 5. The Spryker Sales Process

    • Lesson 6. The Spryker Sales Process. MEDDIC

    • Lesson 7. The Spryker Sales Process. Qualification Guide

    • Lesson 8. How-To Identify the Right Prospects

    • Lesson 9. {GER with English subtitles; OPTIONAL} How to Sell Spryker - Delivered by Andy Bacher, Senior Director Sales, Spryker

  • 13

    Module 11. Hone Your Story-Telling Skills

    • Module overview: Hone Your Story-Telling Skills

    • Lesson 1. White Paper. Technology Ownership

    • Lesson 2. White Paper. Conversational Commerce

    • Lesson 3. White Paper. Pharmacy

    • Lesson 4. White Paper. Smart Home

    • Lesson 5. White Paper. Digital Buyer

    • Lesson 6. White Paper. Car Commerce

    • Lesson 7. White Paper. B2B Amazon

    • Lesson 8. White Paper. B2B Transformers

    • Lesson 9. White Paper. B2B Best Practises

    • Lesson 10. White Paper. Food

  • 14

    Course Final

    • So, what's next...

    • Final Survey

FAQ

  • Can I take the certification exam without completing the course?

    No, it is required to take the online course before taking the exam for the first time.

  • How long will I have access to the course materials?

    You will have access to the course materials for two weeks after the course start date. After that time, your enrollment will expire and you will not be able to access the materials of the course.

Go back to Partner Sales Learning Path